Competitive intelligence is similar in many ways to market
research. When applying one, you are quite possible also
applying the other. According to wikipedia.com, competitive
intelligence is – “the action of gathering, analyzing, and
applying information about products, domain constituents,
customers, and competitors for the short term and long term
planning needs of an organization." Basically, competitive
intelligence is the gaining of information about anything
and everything that could give your business a competitive
edge. Check out the following sources for more information
of how to gain competitive intelligence and/or market
research for your website.
Here's
a list with more information about Competitive Intelligence. Check it out.